Homepage & About Section

Olivia Wilson is a wedding and lifestyle photographer based in Charlotte, North Carolina.. This clean and modern design for Olivia Wilson Photography beautifully captures the essence of her brand. The homepage highlights Olivia’s work, while the About section offers a personal touch, reflecting her feminine and contemporary style.

About Section

Olivia’s About section is featured on her homepage because her website is designed primarily as a landing page. This approach gives visitors an immediate introduction to Olivia and her work. In addition to the homepage, the website includes dedicated pages for her portfolio, showcasing projects such as weddings, family photos, and maternity sessions. There are also specialized pages for bookings and other practical needs, ensuring a comprehensive yet streamlined user experience.

Clear & Accessible: Package Options Highlighted on the Homepage

This user-friendly design ensures visitors can effortlessly view Olivia’s package offerings right from the landing page, making it easy for potential clients to explore and choose the services that best suit their needs.

Calendly Contact Option

Seamlessly integrated Calendly for effortless client booking. This feature ensures that potential clients can easily schedule a session with Olivia, enhancing user experience and streamlining her workflow.

Online Bookings

A dedicated online booking page that simplifies the process for clients to secure their sessions with Olivia. This functionality is crucial for professionals looking to automate and manage their appointments efficiently.

Lead Magnet Freebie

Designed an attractive lead magnet—a guide on ‘5 Must-Have Branding Photos’—to grow Olivia’s email list and engage potential clients. This feature is ideal for photographers and small business owners aiming to provide value and capture leads.

Lead Magnet and Dedicated Download Page

To enhance email list management and attraction, we incorporated a compelling lead magnet—a guide for small business owners on “5 Must-Have Branding Photos for Their Next Photoshoot.” To make this resource even more accessible, we strategically created a dedicated page with a separate link. This allows Olivia to share the free download on social media without directing users to navigate through her entire site. Explore the lead magnet here to see how it works.